The following is from Alex Jones, a self employed blogger who writes for a number of sites on the varied topics of travel, finance and cake making!
One of the main stumbling blocks when launching a new business or trying to grow an existing one is cash flow. It is never the lack of will or ideas that prevent companies from growing or starting. Since 2008, the world economy has meant that sources of finance have become very, very, difficult to acquire. With the perceived risk and lots of very established businesses going to the wall due to cash flow issues, investing in companies has been very few and far between.
Thankfully, we are starting to see a change on the state of the economy in various parts of the globe and investment into private sector businesses is starting to grow. That said, the more traditional routes have been slow to react as they are hugely cautious.
To fill this void in supply and demand, a number of innovative offerings to businesses have developed to fill that gap. This article provides a brief overview of 5 such places to attract finance for your business. This is not to say this is an exhaustive list, but might give you food for thought.
Traditional high street banks have been the main stay of business finance for many years. You went to your local bank with a business plan and cash flow forecast and sat down with a bank manager or business manager and they looked at your plan and made a decision on whether the bank could lend to you.
You would then open a business bank account with them and they would then deposit funds. If you were an existing business looking for finance, you tended to go to the bank you held your business accounts with. There was very little competition and you had few options.
The process was, and still is, fairly long and drawn out in terms of the bank reaching a decision.
The age of the Internet and the economic downturn in recent years is actually a silver lining for businesses in that investors have become a lot more active in the business finance space as a lack of investment return with their savings accounts have pushed their money into new methods of investment. This is great news for business owners.
Peer to Peer Lending
Companies that have seen investors looking for ways to improve their ROI on savings have implemented ways for them to pool their financial resources and set up funds that can then be invested directly in to businesses. Companies such as Zopa and FundingCircle provide a technological solution so investors can transfer their savings into a fund and then allow the holding company to make suggestions on where to fund. They provide a fixed return on investment, which in some cases can be up to twice the amount of interest they can attract in a savings account.
MoneySavingExpert provides a great guide to peer to peer lending for investors and includes a section on the funding circle which is a peer to peer lender to businesses.
There are a number of government initiatives both at national and European level that provides grants to businesses in certain sectors and for certain circumstances. While not a source for every business, it is a good idea to check what, if any, grants could be available to your business.
For the sake of a few hours research, it might be you find a few options. While not in the same scope as a business loan, a grant can go a long way to help with cash flow and allow a business to grow.
Visit the government funding site which has details of the various grants. Capital infrastructure grants or job creation grants in certain areas can attract grants of up to £150,000, and most grants are non-repayable.
Alternative Business Loans
There are a large and growing number of companies that have set up with the aim to directly challenge the high street banks and offer finance to business. Short term business providers such as Everline have changed the business finance landscape in that access to finance is now much quicker.
There are no longer weeks of meetings and presentations – these companies have very slick online underwriting processes that can make decisions on whether a business is viable in their eyes and whether you are a safe bet, very quickly. Finance can be provided within a 24 -48 hour period.
Friends, Family or Angel Investment
The other way businesses might be able to attract funds is to directly reach out to investors. This can be done via a business angel who might be an existing successful businesses owner with funds to lend, think James Caan or Peter Jones.
There may be a trade off in terms of funding might be provided in return for an equity stake, which would mean in effect selling off part of your stake in your business in return for finance.
This can be a great way to attract both finance, expertise and connections into your business but it needs to be weighed up against other finance options.
It should also be said, there is also the possibility of a short term loan or investment from the bank of mum and dad. But again think hard and explore all the options. If this is a route you are considering, make sure it is done on a professional legal footing which protects all parties.
We hope this brief overview provides you with ideas which can help you either start your own business or take your business to the next level.
As you may have noticed, I stopped posting much here on HIMMB. Mostly I was overwhelmed with my online business and decided to concentrate on Budgeting in the Fun Stuff. A ton has happened over the last year or two.
The biggest news is that my husband and I have negotiated more than $1,000,000 in blog ad deals since I first started making money online back in mid-2010. The vast majority of that money has been from deals closed for our blog advertising clients. I am astounded and proud. I never thought I would create a business of my own, much less one that makes hundreds of people money. I am very content with this. Here’s to another $1,000,000 negotiated in the next few years!
A Look at Our Money
I went self-employed in July 2011, Mr. BFS joined me in January 2012, we bought our long-term home in October 2012, and we paid off our first house/rental property in April 2013. So it has been a hectic few years. We didn’t just change our way of making a living, we changed how we live. But we still save for our future. Here’s a quick rundown of the accounts that have changed the most since 2011.
- Savings – We keep way more padding in our CapitalOne360 accounts since self-employment equals uncertainty. I used to aim for 3 months of money, but now I need 6 months on hand to feel stable.
- Two Roth IRA’s – We continue to fully fund two Roth IRA’s each year, so our contributions and the market rebound have helped these look way healthier.
- Scottrade – We do still invest a small amount each year into high dividend yield stocks on our own. This account will hopefully help us bridge the time between when we retire and when we can touch our retirement accounts.
- Home Equity – Paying off our first home was a huge relief. We still owe a little more than $200,000 on our current mortgage, but we have about $60,000 in equity already thanks to putting down 20%.
We seem to be in a solid position. We aren’t saving as high of a percentage of our income as before we went self-employed, but we are saving enough to feel safe.
If you would like more cash on hand, you may want to look into selling your structured settlement for cash if you have one. We didn’t have something like that, so our cash padding came from saving whatever we had left each month after paying our bills. That ranges from $500-$3000 and we aren’t really ever done.
When we hit one cash target, we have another to aim for. Eventually we may even have enough to spend on smaller priorities like better furniture in our home or a backyard deck. Those are lower priorities to us than being able to pay for our next car in cash since both of ours are 7 and 9 years old and each have a few of their own problems.
How have your finances changed in the last few years? If you are self-employed, are you saving more or less now compared to when you worked for someone else?
I have recently helped two of my friends set up a plan for debt payoff and retirement savings. They both have started telling me to branch out and I try to always follow good advice. I figured this would be the perfect fit – help others get their finances under their own control and build up a little padding too.
If you are trying to come up with a REALISTIC plan to payoff debt, save more, or just to be able to watch closer, please let me know. We can:
- Review Your Numbers (Income and Expenses)
- Make a Plan Together – one that you will not just stick to, but may even enjoy
- And I will send you everything in its Excel sheet by the end of our meeting.
I do not want to hurt your financial efforts and I am just branching out, so I am keeping this to a flat $60. That will include the emails and calls to get all of the numbers together, working out the plan, emailing your Excel budget to you, and a follow up call a month later.
All I ask is that you recommend me to others if you are happy with my help.
Please email me at budgetingfunstuff *at* gmail *dot* com with any questions or to get started.
You can see my own budget here.
The longer Mr. BFS and I work from home, the more efficient we have become with our time. Plus, Google hitting a bunch of my advertising contacts hurt the business a little. My work weeks have gone from 80-100 hours a week before I had help to around 30-40 on average. I am happy and sad at the same time. I am using a few hours a week to volunteer with a hospice organization in the area, but that still leaves more than 30 hours a week that I am usually working…
Turning Time into Cash
Free time is awesome, but we are buying a new home in a few months. And we decided that we would like some more money in the bank before laying out 20% down, closing costs, and basic moving expenses. Or as Mr. BFS put it, “I like money.” So we are looking for ways to make a little more money on the side.
Here are a few methods we are using right now:
- I started commenting for hire (still have 25 spots left).
- We are renting out our spare bedroom.
- I am finally finishing up the “How I Make Money Blogging” ebook I started more than a year ago. Should be released in a couple of months. Woot!!!
- Mr. BFS just jumped at a summer job working at a bowling alley. He fixed bowling machines in college, so he’s returning to a fun side job.
- I am Craigslisting anything we don’t use for the dual benefits – more money and we won’t have to move it in a few months.
Here are a few other things that I have been thinking about:
- Petsitting again. We were receiving $15-$25 a night per dog.
- Babysitting again. About two years ago, I was bringing in about $10 an hour to watch a couple of cute kids every Friday and Saturday night.
- Side job in customer service. Maybe a part-time job as a receptionist or working at the local Orange Leaf Frozen Yogurt store.
If you wanted to sock away some cash quickly, what would you do? What sort of hobby job would you like to do?
Google hurt me. Well, technically, Google decided to take a poop on a bunch of bloggers’ and advertisers’ Page Ranks, so now advertisers are gun shy. But since I run a blog advertising business, Google hurt me. April has been our lowest income month since the business took off last year. We aren’t in any danger of failing as of right now, but the next few months may be tight…
So, as I would suggest to anyone, I took a close look at my roots and decided to diversify our income a little again.
Gourmet Commenting Service
Having said all of that, I am now offering my own commenting with Twitter service for $3 per comment. For anyone who hasn’t looked into this type of service before, $3 per comment is high. I am carrying through on the higher cost by adding other value as well. BUT, do not splurge on me if your other priorities aren’t in order – I am fully admitting that I am a higher investment than necessary, but I hope to pay off well for anyone who tries me out.
This $3 covers reading the entire post that I will be commenting on, leaving 2 sentences or more of my take on the post (my normal kind of comments), and emailing the blog owner if I see that my comment gets caught in spam (happens all of the time now). I will also be keeping up a record for you of where the comments are posted AND Tweeting one of your own blog’s posts from my account weekly – that’s a little more than 1300 followers as of April 24, 2012 – you can choose the post you’d like Tweeted each week (as long as it isn’t spammy and I’ll even add a comment about it if I can fit it in).
Every single comment would have Crystal @ YourBlogName, either my email or the one of your choosing (my email would show my logo when avatars are shown), and your blog’s URL. I will email you a weekly/monthly list (your choice) of where the comments were left. You can send me a list of the blogs that you would like me to comment on or I can create a list of my own – again, your choice.
EVERY COMMENT I AM HIRED TO LEAVE WOULD BE FROM ME. This is not an outsourced business venture. 100% Crystal. Not even Mr. BFS will be helping with this.
I can only fit in enough time to leave 100 comments per week total right now, so please email me with the number of comments you have in mind per week (1-100). No minimum order is required. When those 100 spots are claimed, I will still keep a list of anyone else who is interested in case spots open up or I am able to carve out time to fit in more per week. If the waiting list gets crazy long, I will stop advertising my services until it is reasonable again.
Right now, 25 spots are filled.
My aim is to keep this organized and everyone completely happy. So you may see me all around the blogosphere with a ton of blog names right behind mine. Please don’t be confused – it’s still all me. Please check out the sites I’ll be linking to if they interest you at all – I am truly thankful for the bloggers that are investing in me. I am really looking forward to this (in fact, I’ve already started).
For all of my Twitter followers, do not worry. I will not spam you with crappy post announcements. I am only being hired by awesome bloggers, so these would be posts that I would happily promote anyway. :-) You will not be sad.
How do you diversify?
Technology helps people pay for products and services in new and interesting ways. The adaption of internet payment technology created payment services like PayPal, which partnered with Discover Financial Services to adapt in-store mobile applications, at various rates of success.
PayPal and Discover are counting on the popularity of mobile phone technology to make their new products a success across the United States. But the companies are struggling to convince Americans that the new in-store PayPal apps are in their best interests.
People are comfortable paying for items in-store using their credit cards, and are willing to apply for new cards rather than adjust to the PayPal Discover app. Interestingly enough, many Americans are comfortable using technological advancements to acquire new credit cards despite their reluctance to embrace the so-called ‘digital wallet.’
Online credit card comparison sites are relatively new concepts that are made possible through innovations in technology. These sites provide credit card terms, interest rates, potential rewards, and other information from multiple providers all in one convenient location.
This service is valuable for credit card applicants because it eliminates the hassle of traveling to a bank or creditor, and spending an extensive amount of time negotiating with the institution’s salespeople. Instead, you have all the necessary information from some of the country’s leading financial institutions at your fingertips, which allow you to select the best credit card rate and policies without outside influence. By spending a few minutes reviewing all offers from viable competitors, you can make sure you select the most affordable option possible to satisfy your unique needs.
Many people are comfortable using the internet to find affordable credit card offers, but there is still a long bridge to cross before PayPal’s in-store apps and the so-called digital wallet are accepted by the majority of Americans. Until then, make use of the accepted technology, and find new ways to save money on your credit cards.
Many businesses cost a bunch up front in order to succeed. I’ve been told several times that a business owner needs at least a year’s worth of expenses set aside in cold, hard cash because it can take that long or longer to start turning a profit. And with brick-and-mortar stores, that can be very true. But online, you really do not need to take a fast loan before launching an income stream.
I make the majority of my money through blogging via blog advertising for my sites and all of my clients’ sites. I started Budgeting in the Fun Stuff for free on Blogger.com, but then saw the error of my ways and moved over to WordPress and self-hosting. Altogether, my startup costs were about $150 and were only that high because I paid to have my site transferred over. The domain name was about $10 for the year and hosting was another $75 for the year thanks to a Black Friday sale at Host Gator. You can start a great blog for less than $100 a year and start making money from it within 6 months if you have the time to grow it quickly via guest posting, commenting, writing your own posts, and networking.
If you rather not jump all in on the blogging bandwagon, you also have a veriety of online freelancing options that don’t cost you anything up front. I personally comment for hire for other bloggers. That is when you read other blogs, make useful comments, and your name would link to the site of the person that hired you. It isn’t the best pay ever, but it is a pretty easy way of making $100 or more a month depending on how much time you have.
I’ve also made money by being a staff writer for other blogs. By writing solid, 400-600 word posts for others, you can bring in $15-$25 per post even when you are just starting out. If you can get word of mouth going, this is a pretty easy way of bringing in $400 or more a month – again, sort of up to you.
Then there are online jobs that pay by the hour or based on what you negotiate. I was a social media manager for a few months at $20 an hour. If you enjoy Facebook, Twitter, etc., this sort of position is meant for you. Many bloggers, like me, do not much care for all of the extra time that social media platforms need from us, so we outsource.
Overall, there are ways of starting a business or making extra money on the side that do not require money up front. So if you are in the market, think about what you enjoy doing and start seeing if anyone else would like to outsource that specific chore.
If you would like to make an offer or have any questions, please email me at budgetingfunstuff *at* gmail.com. Thanks!
I just made it back from the Financial Blogger Conference 2012 and it was AWESOME!!! You can read all about it at Budgeting in the Fun Stuff.
BUT, I totally did not forget you either! Whether you forgot to grab something or just couldn’t make it, here is a FinCon Swag Bag just for you! I grabbed extra swag just to give away here and on BFS – feel free to enter both giveaways to double your chances!!! The BFS giveaway will go up over the weekend…
Financial Blogger Conference 2012 Swag Bag for HIMMB
You will be leaving any comment below to win:
- Ally Bank tote bag
- Ally Wireless Mouse (USB just clicks in and out – it is so cool! And they included batteries!)
- “Pocket Your Dollars” by Carrie Rocha – Advance Reading Copy
- USAA small note book and pen set
- Metal business card holder with sea shell theme (sponsored by Crystal, lol)
- RetailMeNot stylus pen
- Power Wallet pen
- Power Wallet screen wipe
- CommissionSoup money clip
- Ally white-chocolate covered Oreos
- Lending Club M&M’s
- How I Make Money Blogging eBook bookmark (has $10 off coupon code)
How to Enter
- Simply leave a comment below. If you need an idea, let me know what your favorite item in the swag bag will be! My fave is the wireless mouse…
The official stuff:
1) SORRY, but ONLY Continental USA entries since shipping is going to be costly.
2) Contest ends September 30, 2012 at 11:59pm CST.
3) ONLY ONE COMMENT/ENTRY PER PERSON.
4) The winner will be selected randomly and notified by email by the third day of October 2012.
5) The prize will be held for 2 calendar days. If it isn’t claimed, a new winner will be randomly picked and contacted.
6) I reserve the right to reject comments that I consider spam or invalid entries.
7) An invalid or incorrect email address automatically disqualifies you from the drawing…it’s hard to contact a fake email…
8) Local laws, rules, and regulations apply.
Hi everyone! It’s been about a week since I launched How I Make Money Blogging: The Beginner’s Guide to Building a Money-Making Blog. Yay!!! I have had a few people ask about how the launch went, so here we go:
HIMMB One Week Stats:
- 28 copies sold
- 13 affiliates have signed up
- $349.50 grossed before Paypal fees but after affiliate cuts
- 5 reviews other than mine posted throughout the web that I know about
It is selling for $17 right now but will be raising up to $27 on August 1, 2012.
HIMMB Challenge Group
In order to show that this book works and to help a few fellow bloggers succeed as quickly as possible, Nell at Housewife Empire suggested I publicly chronicle the journey of a new blogger using the book’s action plan. I ended up accepting five bloggers into the How I Make Money Blogging Challenge Group, lol. Please meet the group:
Reviews So Far
I am excited to say that there have been some great reviews so far and they all swear that they are from the heart.
If I missed your review, please let me know and I will add it in!!!
Overall, I am super happy!!! But you know me, I always have to plan for the future. That said, here are my HIMMB goals:
- Sell 100 copies by September 5, 2012 – the day I head out to the 2012 Financial Blogger Conference.
- Have at least 25 affiliates signed up by September 5 too.
- Update the progress of the HIMMB Challenge group at least every 2 weeks.
Thank you so much for following along with this process – it has been taking up a bunch of my brain for more than a month now!!!